About NAMT

The National Alliance for Musical Theatre (NAMT), founded in 1985, is a not-for-profit organization serving the musical theatre community. Our mission is to be a catalyst for nurturing musical theatre development, production, innovation and collaboration.

NAMT’s members make a vital impact in their communities — economically, in education, and by entertaining millions of people.

Last season, the NAMT members collectively…

  • Employed nearly 20,000 staff members and 10,000 artists
  • Staged more than 15,000 performances attended by 3.7 million people
  • Entertained over 232,000 loyal subscribers
  • Provided education programs for half a million students and teachers
  • Had operating budgets totaling $600 million
  • Performed in 290 venues with a total of 147,000 seats
as of 9/12/23

About The FALL EVENTS

“The NAMT team continues to be an inspiration. You guys are so consistently creating meaningful, useful opportunities during this time (well, always, but EVEN in this time). I was impressed with the breadth of offerings at the conference and festival and the sense of community that was fostered in the digital sphere.”

– Elissa Adams, Theater Latté Da

Join us for NAMT’s Fall Events! At the Fall Conference (October 24-25), NAMT members will gather in person at the Pershing Square Signature Center on 42nd Street and virtually from around the country and the world to discuss the latest in new musical development and production. Then, the 35th Annual Festival of New Musicals (October 26-27), returns to New World Stages, where industry members will see live presentations of eight new musicals and celebrate the future of musical theatre.

 

HYBRID FALL EVENT SPONSORS & EXHIBITORS

$500 – $20,000 (Not-for-profit rates available on Exhibitor level)

By sponsoring NAMT’s Fall Events, you will have valuable, personal access to NAMT’s membership — 220 organizations and theatre professionals across the country and abroad.

Sponsor & Exhibitor Benefits Include

Socio Mobile App
The Webex mobile app for the 2021 Fall Events
  • Complimentary in-person & online Conference & Festival registrations
  • Presentation during the Conference or your company’s branding on a networking event
  • Branding and engagement opportunities in our event mobile app and website
  • Physical and digital marketing materials distributed to attendees
  • In-person & online Exhibitor booths
  • Attendee mailing list
  • Named opportunities throughout the week
  • Your company logo on our website and on digital Fall Events materials
  • and much more!
See All of Our Benefits and Support Levels Contact Us to Learn More or Join Us in October!

“If you’re involved in musical theatre, you have to be here. This is the center of the musical theatre universe.”

– Elisbeth Challener, ZACH Theatre

See samples of interactive sponsor branding and benefits in the Webex Events mobile and web apps.


See samples of interactive sponsor branding and benefits in the Webex Events mobile and web apps.

 

Advertise in the Festival Program

$750 – $2,500

Advertising in our Festival program is your best chance to:

    • Reach over 700 theatre industry professionals with your message
      • Distributed at the Festival and digitally
    • Congratulate NAMT writers
    • Celebrate NAMT and 35 years of the Festival of New Musicals

The Festival program is the ONLY resource that lets attendees read about every show and event on the schedule. It’s the best place to grab the musical theatre community’s attention!

 

Digital Festival Program
Click to see the digital version of last year’s program.

All digital ads can be in full color, with full bleed and include a link to your website

Inside Back Cover (8” wide x 10.5” high) [only one available]

$2,500 members; $3,000 non-members

Full Page (8” wide x 10.5” high)

$2,000 members; $2,500 non-members

Half Page (8” wide x 5.125” high)

$1,250 members; $1,500 non-members

Quarter Page (4” wide x 5.125” high)

$750 members; $950 non-members

 

Specifications: Artwork, including text, must be in jpeg/tif file format with a minimum of 300 dpi. All ads should be pre-designed — NAMT is unable to design ads. Please refer to the size specifications above for the appropriate proportions.

Ad orders and artwork must be received by September 22, 2023.

Purchase a Festival Program Ad!

If you have any questions, please email adsales@namt.org.

Additional Opportunities

Industry professionals at the 2014 Festival of New Musicals. Photo by Ric Kallaher.
Industry professionals at the 2014 Festival of New Musicals. Photo by Ric Kallaher.

On March 29-31, 2023, NAMT members will gather in Chicago to discuss theatre administration topics over three days at our Spring Conference. We look forward welcoming members back to Chicago! Online/hybrid options will be available again as well.

Sponsor and Exhibitor opportunities in the Spring are similar to those above for the Conference. 

Details on supporting our 2023 Spring Conference will be online early in the new year. Please contact Development Manager Alana Roberts at alana@namt.org for more information. Special rates are available if you commit to sponsoring both Fall and Spring events!

Advertising is available year-round in our News & Notes and New Works News, which are sent to over 1,000 of our members and Festival alumni writers monthly. For more information please contact Office Coordinator Emily Vortherms at emily@namt.org.

 

For More Information

Contact Development Manager Alana Roberts at alana@namt.org We are happy to discuss specific benefits and design a package that will suit your needs!