Facebook and Twitter: Execution Excellence (Putting the “Social” in Social Media)

January 27, 2012 1:00 pm ET

What to post? How often? What tools can you use to make it easier? Social media marketing expert Alli Houseworth showed us real sites, real campaigns, real tweets and real status updates to help you put the “social” in social media and start conversations that will bring audience members to your theatre.

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