These industry insiders gathered at TheatreWorks’ rehearsal halls on Friday to discuss the process of producing a musical on the West Coast and to learn the TheatreWorks model for developing and nurturing new works from infancy to main stage premieres. Additionally, they explored the role creative producers play in bringing a new musical to the stage in a discussion lead by Greg Schaffert of 321 Theatrical Management and Tony Award-winning playwright David Henry Hwang about their efforts on Great Wall, one of the musicals in development at TheatreWorks’ New Works Festival. Additionally, artists, producers, and theater representatives had the opportunity to mix, mingle, and network at a wine reception Friday evening.